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Unilever’s Sustainable Living Brands Pay Off With Big Growth

Unilever’s Sustainable Living Brands Pay Off With Big Growth

Unilever reports that its “sustainable living” brands grew 46% faster than the rest of the business and delivered 70% of its turnover growth. This marks the fourth consecutive year of growth for these brands.

Bookended by Massive Environmental Disasters, Millennials Want Proof of Sustainability

Bookended by Massive Environmental Disasters, Millennials Want Proof of Sustainability

Consumers, and Millennials specifically, have clearly set a precedent: they want sustainability to be top-of-mind for brands when it comes to achieving their business goals, according to social media software provider Digimind Inc. They’re willing to pay more for sustainable products, but first, they expect to see

Companies Targeting Environmental Goals Get Fat Investments from Millennials

Companies Targeting Environmental Goals Get Fat Investments from Millennials

Sustainable behavior in the consumer space and a younger generation of investors that believes their investment decisions can make an impact are driving an interest in sustainable investing – that is, investing in companies targeting social or environmental goals – according to a new report from Morgan Stanley. In fact, … Read more »

Sustainable Packaging Boosts Sales

Sustainable Packaging Boosts Sales

Sustainable packaging can help retailers and brand owners achieve an increase in net sales of 2-4 percent and an improvement in their EBIT-margin of 1-2.5 percent, according to a Viewpoint report from Stora Enso. The report says this will increase as millennials become a more dominant group of consumers. Fifty-nine … Read more »

Employees Prioritize Firms’ Environmental Practices

Employees Prioritize Firms’ Environmental Practices

Some 36 percent of employees consider a company’s environmental practices when seeking employment, and about one-quarter of respondents said they would refuse a job if they disagreed with the organization’s sustainable impact, according to TD Bank’s Environmental Attitudes Survey. Millennials in particular (age 18-34) were significantly more likely to evaluate … Read more »

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