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Adding Wind Energy is Not As Easy as Building Wind Turbines

Adding Wind Energy is Not As Easy as Building Wind Turbines

Adding wind energy is not as “simple” as building wind farms. It also means constructing new transmission lines. Both Germany and China know this first hand.

Why Marketers Ignore Sustainability — but Shouldn’t

Why Marketers Ignore Sustainability — but Shouldn’t

A lack of interest from consumers, a presumed high risk factor and a perception that sustainability is boring, expensive or too complicated are some of the reasons given by marketing professionals for failing to promote a green business model, writes Rainforest Alliance president Tensie Whelan in a column for The … Read more »